When the going gets Rough

Cheryl Song

In Touch

A Monthly Curated Newsletter

When the going gets rough, it can at times be easy to lose sight of what we set out to attain in our lives, be it in our personal endeavours, work or finances. The process of going & pushing through such situations may not be most comfortable, but persevering and talking about how to handle them is necessary. These are perspectives I found useful and inspiring. I hope this gives you hope.

These 7 Qualities Lead To Perseverance When Faced With Adversity

Like the ability to find meaning, to be vulnerable, connect & ask for help, having a supportive relationship with oneself, being able to surrender and trust in the face of uncertainty, having a sense of humour, mental calmness even in times of difficulty, and the ability to cultivate perspective and gratitude.

Grit: Perseverance and Personal Finance

Saving money and making continual progress toward financial goals seems like it is just plain easy for some people. Is this is because they have a mind for finances, or they are talented with money?

Bear Cub’s Perseverance Proves That You Only Fail When You Stop Trying

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Proudly Brought to You I seek to reach out to people who care about creating a safe financial environment for their loved ones. Let me know if I can get to help someone you know or care about. Please do not keep me a secret. Cheers.
Cheryl Song

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Testimonials and Referral Notes

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Rochelle, Project Manager

I have known Cheryl for over two decades and I have had no hesitation in supporting her decision right at the moment when she made the commitment to becoming a professional financial consultant - simply because I know she has what it takes to excel through her passion & her heart for people. In the past few years, Cheryl has not only recommended me suitable and tailored coverages, most importantly, Cheryl has always been present in times of need. In the past few unexpected situations, having Cheryl as my compassionate & trusted Financial Consultant had allowed me to focus on matters closest to heart and not having to worry about the financials and claim processes. During our regular reviews, I never had to worry about these sessions because I know and I trust that Cheryl always has our best interests taken into consideration. Fast forward to 2024, Cheryl has taken care for not just me but my loved ones as well. In the upcoming years, I will continue to entrust Cheryl with my financial and life planning!

Tan Jing Ying, Optometrist

Cheryl is a really an attentive and trustworthy financial consultant. She is always putting in her utmost effort in helping and guiding me with my financial planning and any queries that I have. I have no doubts that she will continue to be even better in the years ahead.

Chun Guan Yang . Teacher

Cheryl is very friendly and knowledgeable in this area. I'm very thankful for knowing her as she is able to offer her expertise and help plan my finances according to what I want. She meets up with me at least once a year and offer updates on the current regulations/ my portfolio and offers suggestions to me to have a better financial lifestyle. I really love her enthusiasm and friendliness! She's in smiles all year round and it's really pleasant when she asks for me a meetup! She is not only my financial consultant, but I think she is becoming more of a friend to me!

Alvin Pang . Software Engineer

Cheryl is an efficient and reliable financial consultant. Whenever I got questions pertaining to my policies or any general topic, she is quick to answer them and will also setup calls if further clarifications are needed.

Lynn Thoe . Media Planner

Cheryl is a trustworthy and dependable financial consultant that is always contactable when assistance is needed. She provides in depth analysis and good recommendations when there are changes in policies. Her advice are sound and critical in decision making and we never need to worry about our policies and claims.

Karen Cai . Public Servant

Cheryl is a financial consultant who is experienced, sincere, responsive and responsible. She is also genuine in the way she interacts with her clients and meticulous in her work. I can tell that she always looks to safeguard her clients’ interests and would only recommend products and dispense advice that she is convinced would benefit them. My husband and I have entrusted her with our financial planning and she has been a great help thus far!